Intel brings Adobe Flash platform to TVs
- Added:
- Jan 06, 2009
Adobe is working with technology maker Intel to bring its popular Flash video and web platform to TVs.
The deal will see Intel port and optimise Adobe Flash technology for its new Intel Media Processor CE 3100.
This will provide consumers with Web-based and video viewing through Intel-based cable set-top boxes, Blu-ray Disc players, digital TVs and retail connected AV devices.
Intel plans to ship the first CE3100 with support for an optimised implementation of Adobe Flash Lite before mid-2009.
William O. Leszinske Jr., general manager of Intel’s Digital Home Group, said: “Our effort with Adobe is poised to accelerate a rich, yet relevant Internet experience on the TV that will provide consumers with access to a growing number of Flash based applications that will ultimately be enjoyed across a number of screens seamlessly, from the laptop to a MID and now the TV.”
Intel and Adobe have a long history of technical collaboration, including, most recently, being founding members of the Open Screen Project.
Announced in May 2008, the Open Screen Project is designed to enable a consistent runtime environment across screens. The initiative has 20 major industry partners and is dedicated to enable Web content, standalone applications and full Web browsing across televisions, set-top boxes, mobile devices and other consumer electronics that take advantage of Adobe® AIR™ and Adobe Flash capabilities.
“The Open Screen Project is striving to remove barriers for developers and designers as they look to publish content and applications across desktops and devices” said David Wadhwani, general manager and vice president, Platform Business Unit at Adobe. “The Intel® Media Processor CE 3100 provides a powerful platform capable of delivering outstanding Flash experiences to millions of homes as a new generation of televisions and set-top boxes makes its way into the living room.”