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Xmas online retail update: £1.4m spent in one minute on Monday

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Dec 09, 2009

The busiest online shopping hour was between 13:00 and 14:00 on Monday 7th December, when retailers started heavily discounting and consumers looked to scoop a Christmas bargain during their lunch break, spending a combined total of £33 million online in this hour alone.

The findings, from Retail Decisions (an IMRG member) ReD), revealed that a massive £1.4 million was spent at 13:43 making today the busiest online shopping minute ever.


David Smith, Director of Operations, at IMRG commented: "With more and more consumers taking advantage of the convenience and price savings available online, it is no surprise that today sees the highest sales ever online in a single day. As shoppers go online to bag the Christmas bargains our latest research discovered that nearly three quarters of internet shoppers would be doing half or more of their total Christmas shopping online. If consumers continue to spend at this level we will exceed our December forecast of £5bn”.

Carl Clump, ReD’s CEO, says: “Online retailers are luring consumers with cash back offers, discounts and special deals on the most popular products. The Nintendo Wii Black topped the shopping charts today, with the Wii fit Plus and Balance Board, the Samsung LCD TV and the Toshiba Satellite Laptop L450D following closely behind (see list of top ten most popular products today below).”
 
Top Ten Must-Have Christmas Gifts


1)      Nintendo Wii Black
2)      Wii Fit Plus & Balance Board
3)      LCD TV (Samsung)
4)      Toshiba Satellite Laptop L450D
5)      Babyliss for men easy cut clippers
6)      Panasonic Digital Camera DMC Range
7)      Nintendo Wii (Standard edition)
8)      Phillips Shaver HS 8460
9)     Micro Scooter
10)   Apple IPOD Touch

Source: www.redplc.com

 

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