WE7 unveils new look music download service
- Added:
- Nov 12, 2008
We7 is launching its full online music service this week, with a ‘Big Listen’ campaign offering tracks for free.
The site, at www.We7.com, offers on-demand, unlimited and Instant access to full tracks and Albums for free. Rights owners and artists get paid by We7 utilising both audio and digital advertising.
We7 said it is adding up to 30,000 tracks a day to its ‘celestial jukebox’ of over 3 million licensed tracks.
Users can create personal playlists, share their favourites with their friends and buy music at We7’s download store.
We7 CEO, Steve Purdham, said: “It was just 18 months ago that we had the dream of delivering great music that’s free and legal for consumers and where artists and rights owners get paid. Today that dream’s a reality. We7 has great music and that builds great audiences which will be highly valuable to brands and advertisers. We’re hugely proud of our great service and very excited to be delivering it to the benefit of music fans, artists and brands alike”.
Geoff Taylor, Chief Executive at the BPI commented: "Record labels are licensing a wide variety of new business models so music fans can access the music they want, when, how and where they want it, while respecting the rights of artists. We7 is a very good example of how the music business is leading the digital content revolution.
“But for digital entrepreneurs like We7 to continue innovating and investing in new services for consumers, we must tackle illegal downloading, which undermines the business case for all legal services. The BPI's new partnerships with Government and internet providers aim to ensure that digital Britain can realise the enormous value that music and other creative works offer, if their value is respected."