International Rail appoints Web Certain for online search

Web Certain will be providing its expertise in link building to extend International Rail’s presence online. The campaign will focus initially on the UK market, with the potential of expanding into non-English speaking countries with a multilingual campaign as International Rail continues its growth. 

The project will be managed by Web Certain’s World Language Hub - the UK’s first team of search specialists in multiple languages (many of whom are native to the country) with individuals focusing on their specialised territory, all working together on the project as one team.

Omid Golshan, Managing Director, International Rail said, “Our product portfolio is extensive and includes over 66,000 point to point routes including Eurostar, French TGV, German ICE, InterCity, EuroCity. We also offer a range of Regional Passes for each continent and Country Passes to cover Europe and many in North America and Australasia. We plan to take our English only site in a multilingual direction and believe that Web Certain are in a unique position to offer all the language expertise and knowledge that we require for other countries. Their local knowledge in each territory will provide vital insights that will help us drive our business forward.”