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BBC consults Microsoft on Web 2.0 strategy

Added:
Sep 23, 2006

The non-exclusive ‘memorandum of understanding’ sets out a framework for joint projects between the two organisations.

 

Commenting on the partnership, BBC director general Mark Thompson said: "To ensure that the BBC is able to embrace the creative challenges of the digital future, we need to forge strategic partnerships with technology companies and distributors for the benefit of licence payers."

 

Mr Thompson and Ashley Highfield, director of new media and technology at the BBC, met Microsoft chairman Bill Gates on Wednesday as part of a fact-finding tour in Seattle, US.

 

They are also speaking to other companies, including Real Networks, IBM and the makers of the virtual world Second Life.

 

Potential areas of collaboration include search and navigation, distribution and "content enablement".

 

However, any procurement of new technology with the company would be subject to regulatory approval, the BBC added.

 

Bill Gates, chairman of Microsoft, said: "Microsoft's strength is in driving digital innovation, and our vision is to open up rich, new consumer experiences that allow people to enjoy digital content anytime, anywhere and on any device.

 

"This vision fits squarely with the BBC's charter to lead the industry in delivering content that is compelling and accessible," Gates added.

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