Yahoo! powers search on Five website
- Added:
- Jul 17, 2006
Users visiting www.five.tv will have access to a Yahoo! Search box at the top of each page on the website.
Users will be able to search the of content within the Five site or extend their search to include images, video and news content from the Internet.
In addition to Yahoo’s Search box, the site will also feature a Five-branded ‘Top Searches’ box at the bottom of the homepage, giving users access to search results of popular consumer commercial search trends.
Katherine Buckee, BD Director for Yahoo! Northern Europe said: “Five is placing increasing emphasis on the commercial development of www.five.tv and Yahoo! UK & Ireland is delighted to partner with them in this endeavour.”
Laura Bowes, Commercial Development Manager at Five said, “Our aim is to ensure that www.five.tv supports our compelling programming and provides an engaging online experience for our viewers, Search is an essential part of that offering. Our ultimate aim is to open up new revenue channels and further narrow the gap between online and TV.”
The partnership with Five follows the relationships Yahoo! has already developed with other terrestrial commercial television network, GMTV and ITV.