News for April 2006

Report: Online Branding- Where Next?
Sponsored by: Delegates Attending Mike Peralta Advertising.com Lucy Sinclair
Goodbye and good luck
We've come a long way. In the very early days of the Internet media owners felt they had to be a one-stop shop to everything online. Time Inc. was one of those
Channel 4 to launch viral exhibition
The event which is also being run in partnership with viral site Bore Me, digital agency Ralph and viral promoter Hot Cherry, launches under the name
UK consumers exhibit ‘brand apathy’ online
The study, from TelecityRedbus, reveals that just over half (53.5%) of regular UK Internet users say they have any loyalty to online brands and nine out of
BT buys Dabs.com
The move forms part of BT aim to expand its online sales and service capabilities, particularly for small and medium-sized business and consumer products.
Robbie Williams promotes T-Mobile Web service
The TV commercial, to premiere in the UK and pan-European markets in May, highlights the open Internet access offering with no limitation or restriction on
  • Apr 28, 2006
PlusNet fires next salvo in broadband price war
The ISP said the new package will be available to more than 99% of the UK population as it is not reliant on limited Local Loop Unbundled (LLU)-enabled
  • Apr 27, 2006
Sony Ericsson launches music ‘Mobizine’
The ‘Mobizine’, entitled Soundtrack to Your Life, has regularly updated music editorial content such as news, reviews, gossip and interviews.
  • Apr 27, 2006
Top 10 career-based sites in Europe
The study, from digital research firm comScore Europe, found that US-based monster leads the European market, with 8.8 million European visitors in March, up
  • Apr 27, 2006
Tiscali launches free streaming music jukebox
The Tiscali Free JukeBox platform , powered by technology firm Mercora, is available as a download to all users with a Tiscali e-mail account.
  • Apr 27, 2006
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May Events
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Upcoming Events
Thinking Digital May 21, 2008
Netimperative Roundtable: Creativity is not just a banner ad for digital Jun 04, 2008
Netimperative Directors Dinner: The next chapter for video sharing sites Jun 04, 2008
Netimperative Roundtable B2B Email marketing Jun 11, 2008
Netimperative Director’s Dinner: 'Merging Markets' with our speaker from Amnesty International Jun 18, 2008
All upcoming events…
Analysis
Guest comment: Beware of optimisation ‘best practice’
Are you becoming overwhelmed with best practices and wondering which ones are actually best? Greg Kelton is Managing Director, Optimost EMEA, lists some key standards to aspire to when creating a website.
May 15, 2008
Guest comment: Reach Vs. Targeting and Engagement
w00t!media director Dan McDevitt discusses how online advertising has evolved and why he believes creativity is the key to helping brands effectively engage with consumers and build long-term loyalty.
May 14, 2008
Roundtable report: Mobile marketing
Is the saturation of online advertising paving a demand for mobile advertising? Netimperative and mobile marketing firm AdRevenue recently assembled some key industry players to discuss the future of this emerging platform.
May 13, 2008
Guest Comment: You Are Not the Target Audience
Customer research is easy to overlook, leading to wrong assumptions and missed opportunities. Jim Sterne, Producer of The Emetrics Summit, offers a guide on how to listen to your customer and identify what information is important to improve sales and ROI.
May 01, 2008
Company profile: AdJug
Launched in the UK last year, AdJug is already gearing up to take its online ad marketplace into Europe. Recently, Netimperative spoke with the founders Michael Stephanblome and Satish Jayakumar about the company’s plans, and what the future holds for the display ad industry.
Apr 30, 2008
All subject items…
5 Years Ago
Playlouder reveals further Glastonbury details May 16, 2003
Eclipse in rural broadband initiative May 16, 2003
Nominet launches renewal service May 16, 2003
Eyeconomy buys into Gaming Corp May 16, 2003
Sky unveils £1m iTV game May 16, 2003
All archive items…