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News for 2005

Bore Me lists top 10 viral ads
Argos owner buys PriceGrabber for £273m
BBC to launch elearning site for school kids
Google updates music features
Comment: Welcome to the Age of Marketing
Comment: Welcome to the Age of Marketing
  • Dec 15, 2005
FIFA streams world club championships online
Demand seen for mobile banking
MP3 players are ‘never filled to capacity’ says research
EMI launches mobile music portal
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Googled- End of the World as We Know It: Ken Aueleta
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Right to reply: Google changes will make advertising attractive for comparison sites
Bigmouthmedia reports that Google's latest changes to its trademark policy will make pay-per-click advertising more attractive for comparison sites.
Aug 05, 2010
Top tips: Behavioural targeting: 4 steps to avoid privacy pitfalls
As businesses attempt to navigate through the online privacy minefield, they need to be very aware of the risks of data misuse while recognising the benefits that can accrue if it is done well. Malcolm Duckett CEO at Magiq, provides a guide to getting the most out of behaviourally targeted campaigns without falling foul of privacy
Aug 03, 2010
Top tips: A stitch in time- 10 tips for implementing multivariate testing
Multivariate testing is a powerful web development strategy which boasts the best conversion rate improvements in the business and strongest return on marketing spend - but it is a discipline, not a quick-fix, argues Mark Simpson, Founder and President at Maxymiser.
Aug 02, 2010
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