News for October 2004

National Express turns to mobile booking
The service, which goes live in November, is aimed at customers who are unable to get to an internet connection or who are too close to the date of travel to
AOL ups gaming content
The channel will build on AOL’s existing gaming services, following recent content deals with Electronic Arts, Trymedia and Zylom. It will feature new
Amazon launches own-brand credit card
The Amazon.co.uk MasterCard, part of a long term alliance between the firms, will offer cardholders a loyalty programme where customers are rewarded with
Robbie video gets first play on mobiles
The deal between EMI and 3 will allow users to either stream or download the video straight to their mobiles. Graeme Oxby, marketing director at 3, said:
Comment: Lies, damn lies and statistics
Those are the facts. Or at least the facts according to the journalists of various national organs. And for once it’s not just the red tops, or the Mail, or
Feature.2004-10-29.0133
Yahoo! mobilises search
The service launched on Yahoo!'s wireless Internet portal on several major carriers across the US. Consumers can access the service on a data-enabled
Sports car site revs up ad sales
PistonHeads claims to attract more than 400,000 users on a monthly basis, and said it recruited 24/7 Media as it did not have the internal resources to cope
Agency.com brushes up Dulux website
The complete redesign is part of an initiative by Dulux, offering colour scheming and visualisation tools, including a “Mousepainter” tool. The website
Wheel grabs Stelios car hire contract
Wheel will provide the car hire firm with an annual marketing campaign designed to achieve “tens of thousands” of bookings needed for easyCar to meet its 2005
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Upcoming Events
Thinking Digital May 21, 2008
Netimperative Roundtable: Creativity is not just a banner ad for digital Jun 04, 2008
Netimperative Directors Dinner: The next chapter for video sharing sites Jun 04, 2008
Netimperative Roundtable B2B Email marketing Jun 11, 2008
Netimperative Director’s Dinner: 'Merging Markets' with our speaker from Amnesty International Jun 18, 2008
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Guest comment: Reach Vs. Targeting and Engagement
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Roundtable report: Mobile marketing
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Guest Comment: You Are Not the Target Audience
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Company profile: AdJug
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5 Years Ago
Playlouder reveals further Glastonbury details May 16, 2003
Eclipse in rural broadband initiative May 16, 2003
Nominet launches renewal service May 16, 2003
Eyeconomy buys into Gaming Corp May 16, 2003
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