Sony Ericsson announces first UK content deal
- Added:
- May 13, 2003
The company said that Wizcom will offer a new range of ringtones and exclusive games for Sony Ericsson mobile phones to its sister company Singlepoint 4u's 1.8 million UK mobile subscribers.
Wizcom, which develops a range of both business and consumer interactive mobile services, and Singlepoint, an independent mobile phone airtime provider, are both part of The Caudwell Group.
The new content includes additional levels of Tony Hawk Pro Skater4, exclusive to the Sony Ericsson T310 mobile phone, which is now available through Phones 4U stores. Wizcom will also offer additional Mophun titles, a new gaming product for the mobile market, for both the T300 and T310 Sony Ericsson handsets.
The partnership will launch with an SMS teaser to the Singlepoint subscriber base, followed by a range of further marketing activity.
The companies said that the partnership was encouraged by recent figures that show that Singlepoint customers have downloaded over 30,000 mobile phone games since Wizcom launched its mobile games service on 1 March.
"www.sonyericsson.com ":http://www.sonyericsson.com
"www.wizcommerce.com ":http://www.wizcommerce.com
"www.singlepoint4u.co.uk ":http://www.singlepoint4u.co.uk
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