digtialRUM moves into Spain

digitalRUM, which provides shoppers with the ability to search for, compare and purchase brand name goods via WAP mobile phones, will have access to Telefonica Moviles' 12m user base.

The Spanish telecommunications company owns 56% of the Spanish mobile market, some 23m mobile users, of which 1% are WAP mobile phones.

Earlier this month digitalRUM opened offices in both Paris and Munich, the application service provider has UK partnerships with Virgin Mobile and Carphone Warehouse's Mviva.

**www.digitalRUM.com**