Netimperative Regional Digital Roadshow- Manchester

Date: Thursday 17th July 2008

Timings: 9.15am to 6.00pm

Venue: Imperial War Museum North, The Quays, Trafford Wharf Road, Manchester, M17 1TZ (Enter via "Group Entrance")

Cost: Free

Sponsors: Blyk, Ro-Eye, Latitude Group, .Fox Networks

TO BOOK: Please email events@netimperative.com with ‘Manchester Roadshow’ in the subject line
OVERVIEW: This free one-day conference will bring you up to speed on all aspects of successful digital marketing for your business. From designing a website for the user experience, through building brands online, leveraging search engines, social media, and blogs, to using campaigns, online PR and digital marketing. Hear high-profile, industry leaders and speakers from: .Fox Networks, Blyk, Pitch, RO Eye, Latitude Group, webitpr, Mediavest and others

Agenda
9.15am - 9.45am Registration & Networking
9.45am - 9.50am Chairs' Introduction - David Bird, Senior Lecturer in Digital Marketing,
Manchester Metropolitan University Business School
9.50am - 10.25am Keynote Address: The Future Of Online Advertising - Martin Bowley, CEO, PlayPhone
EMEA
10.25am - 11.00am Website Design and User Experience - Segun Ogunsheye, COO, TMG
How to engage a two-way conversation
How to ensure the ultimate user experience
Case Study
Questions from the floor
11.00am - 11.25am Coffee & Networking
11.25am - 12.00pm Online Branding - Robert Blake, Sales Director, Advertising.com
Building your brand online
The best techniques and examples are investigated here
Case Study
Questions from the floor
12.00pm - 12.35pm Online PR - Adam Parker, CEO, webitpr
What the online opportunities are
How to interact with different formats
Do’s and don'ts to get results
Questions from the floor
12.35pm - 1.45pm Lunch & Networking
1.45pm - 2.45pm Joined-Up Search - Martin Cozens, Director of Affinities & Partnerships, Latitude
Any website should be aware of the need for top rankings on the major search engines, but
are your paid search and natural search campaigns fully complementary? Learn how to
achieve joined-up search during this one-hour workshop style session
2.45pm - 3.10pm Coffee & Networking
3.10pm - 3.15pm Chair's Introduction: What's hot and what's not in digital marketing
David Bird, Senior Lecturer in Digital Marketing, Manchester Metropolitan University
Business School
3.15pm - 3.35pm Focus on Affiliate Marketing - Mark Kuhillow, CEO, R.O.EYE
3.35pm - 3.55pm Focus on Mobile Marketing - Christopher Bennett, Commercial Director, Blyk
3.55pm - 4.15pm Focus on Email Marketing - Phil Williams, COO, Rocketseed
4.15pm - 4.35pm Focus on Online Display Advertising - Phil Nott, General Manager, .Fox Networks
4.35pm - 4.55pm Panel Q&A
4.55pm - 5.15pm Chairs Summation: Points of Action - David Bird, Senior Lecturer in Digital Marketing,
Manchester Metropolitan University Business School
5.15pm - 6.00pm Drinks Reception & Networking

Guests Attending

Kath Darlington, Scott PR
Eleanor CallanMonk, Scott PR
Donna McNicholas, DotMailer
Sally Mawb, Feather Brooksbank
Simon Rattray, Feather Brooksbank
Eleri Owen, Management Development Partnership Ltd.
Adam Challis, Segaris
Adam Parker, webitpr Limited
Angela Davies, Consultant
Ben Keegan, pfj Recruitment Consultants
Ben Maddison, Creative
Bill Daring, KMP
Carey Cameron, Bite Digital
Charlie Lines, Netimperative
Christian Panayi, Consultant
Christopher Bennett, Blyk
Conrad Swailes, Weboptimiser
Craig Cartwright, Pearl-Scan
Daren Forsyth, BBC
Dave Lawson, Royal Liverpool Philharmonic
David Logan, Sky Lab
Davina Lines, Netimperative
Declan Cosgrove, Bite Digital
Dominika Phillips, Consultant
Gareth Wright, Blue Skies
Gary Hutchings, Bite Digital
Gerred Blyth, Lighthouse Experience
Gillian Kennedy, Playphone
Gino De Blasio, Pavilion Communication
Graham Buckley, Bite Digital
Graham Jarvis, Journalist
Grainne Barron, Animo Communications & Television
Gul Aftab, Consultant
Hayley Green
Jason Cozens, Bite Digital
Jennifer Murphy, Netimperative
Joelle Dunne, Code Computer Love
John Guria, Weboptimiser
Jon Clarke, Mediastaz
Jon Keefe, KMP
Jon Meyers, Mediavest
Julie Howell, Fortune Cookie
Karen Dalley, Venturo Net
Kate Gerbich ,Bite Digital
Katie Burnt, PRWD
Laura Sykes, Blyk
Laura Brady, Pavilion Communication
Lorna Butler, .Fox Networks
Mark Kuhillow, R.O.EYE
Mark White, Management Development Partnership Ltd.
Martin Bowley, Playphone
Martin Brown, 3B View
Martin Cozens, Latitude Group
Nigel Collier, Sky Lab
Nina Mack, Mitooshi
Paul Coleman, Donson
Paul Fabretti, KMP
Paul Walsh, BIMA
Phil Nott, .Fox Networks
Phil Williams, Rocketseed
Philip Tolliday, pfj Recruitment Consultants
Robert Blake, Advertising.com
Segun Ogunsheye, TMG
Simon Collins, Consultant
Simon Walker, KlebenLeiben
Simon Wharton, Pushon
Sophie Butters, Vole Consultancy 
Sophie Coudray, Vole Consultancy
Steve Huston, Aquent
Stuart Brown, Ten Alps
Suzanna Collis, Netimperative
Tod Yeadon, Quick TV
Victor Matekole, Vole Consultancy
Xavier Adam, AMC Network

6.45pm – 10.00pm Directors Dinner (The dinner is £95.00 + VAT per person including a 3-course dinner and drinks)

Joined-up Marketing – How to integrate online into your marketing plans and get noticed
Phil Williams, CEO, Rocketseed
This presentation will cover the latest and greatest in the online world, show examples of best and worst practice and will offer practical tips on integrating your online activity into your marketing plans and deliver results your boss will notice

Find out more or book your place by emailing events@netimperative.com