Netimperative Digital Roadshow : Dublin

Date: Thursday 28th January 2009

Timings: 9.15am to 6.00pm

Venue: GUINNESS STOREHOUSE, St James’ Gate, Dublin 8, Ireland

Cost to Attend: FREE, All delegates that attend the event will also be able to sign up for a free membership at the registration desk usually charged out at £99.00+VAT

To Book: Please email events@netimperative.com with ‘Edinburgh Roadshow’ in the subject line.

Map:

Overview: This free one-day conference will bring you up to speed on all aspects of successful digital marketing for your business. From designing a website for the optimum user experience, through building brands online, leveraging joined up search, social media, mobile marketing and blogs, to using campaigns, online PR and digital marketing.

Sponsors: Blyk, .Fox Networks

  
 
Agenda

9.15am – 09.45am Registration & Networking

09.45am – 09.50am Chairs' Introduction

Davina Lines, Managing Director, Netimperative

09.50am - 10.30am Keynote Address: What’s the next big thing?

Christopher bennett, comercial Director, Blyk

10.30am – 10.55am Website Design and User Experience

 Alan O'Rourke, SpoiltChild
 - How to engage a two-way conversation
 - How to ensure the ultimate user experience

10.55am - 11.20am Online Branding
 - Building your brand online
 - The best techniques and examples are investigated here

11.20am - 11.45am Coffee & Networking

11.45am - 12.10pm Online PR

Adam Parker, CEO, Webitpr
What the online opportunities are
How to interact with different formats
Do’s and don'ts to get results

12.10pm – 12.35pm Joined-Up Search

Eliza Dashwood, Business Development Consultant, Ambergreen

Any website should be aware of the need for top rankings on the major search engines, but are your paid search and natural search campaigns fully complementary? Learn how to achieve joined-up search during this one-hour workshop style session

12.35pm – 1.00pm Panel Debate

1.00pm - 2.15pm Lunch & Networking

2.15pm – 2.45pm Campaign Analysis

 Philip Macartney, Head of Sales, Bebo Ireland

2.45pm– 2.50pm Chair's Introduction: What's hot and what's not in digital marketing

 Davina Lines, Managing Director, Netimperative

2.50pm – 3.05pm Focus on Affiliate Marketing

2.05pm – 3.20pm Focus on Mobile Marketing

Paul Quarterman, Operations Director, Adsmart Mobile

3.20pm – 3.45pm Coffee & Networking

3.45pm – 4.00pm Focus on Online Display & Video Advertising 
Federica Aperio, General Manager .Fox Networks

4.00pm – 4.15pm Focus on email marketing

Denise Cox, Newsletter Specialist, Newsweaver

4.15pm – 4.30pm Focus on Paid Search

4.30pm – 5.00pm Panel Q&A

5.00pm Chairs Summation: Points of Action

5.00pm – 6.00pm Drinks Reception & Networking