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Directors Dinner: Search Marketing

When:
May 23, 2007 from 18:30 to 22:00
Where:
The Gay Hussar

Date: Wednesday 23rd May 2007
Time: 6:30pm - 10.00pm
Venue: The Gay Hussar, 2 Greek St, Soho, London. W1D 4NB
Cost: £85.00 +VAT per person
Speaker: Jonty Kelt, VP, International Search, DoubleClick

Topic: With the search marketing landscape evolving at a rapid rate, keeping up with the
changing trends is a tricky task. A case in point is DoubleClick, themselves recently being bought by behemoth Google for $3.1bn. Although the ink is not yet dry it will be interesting to see how this effects the marketplace in the longer term.

This Director's Dinnner will look at the market shares of major search engines and the implications this holds for advertisers and agencies. Also on the agenda is the evolution of natural search and paid search, and the need to integrate the use of search with offline marketing strategies

Guests attending:
Jonty Kelt, VP, International Search, DoubleClick
Davina Lines, Netimperative
Charlie Lines, Netimperative
John Guria, Weboptimiser
David Ding, Weboptimiser
Mike Rogers, Optimize Search Engine Marketing
Martin  Sutton, Generator Consulting
Nick Morley,  Efficient Frontier
Tom Griffiths, Tamar
Mick Empson, The Technology Works
Matt Tucker, The Technology Works
Peter Jones , SearchRev Europe
Mark Hindmarsh, SearchRev Europe
Laura Crofton-Atkins, Fortune Cookie
Craig Hill, Digital-Outlook

Please note cancellations of dinner place made 72 hours prior to the dinner will still require full payment to be made.