Content
Top marketing tips: Why time is as important as data and creativity
There has always been an argument about what’s more important in advertising – data or creativity. What use is data if you haven’t got the time to crunch through it all? And what use is creativity if you don’t understand your audience? Anna Forbes, UK General Manager at The Trade Desk, looks at why technology … [Read more…]
eBay builds own ad tech platform to boost advertising relevance
Ebay has launched a new ‘shopper insights and influence’ platform, letting advertisers sell their ads in a fair auction via eBay, rather than having to trust an independent vendor to do so.
5 learning trends for 2019: AR, bite-sized and community approaches to grow
Shaped by technology, new advances and alternative ways of thinking; the way we learn is changing. International teaching providers, Teachingabroaddirect.co.uk pulled highlights from the report ‘Trends in Learning 2018’ by the Open University to show how learning has evolved to include 5 trends that will transform the way we learn in 2019.